Whether you've dreamed of writing the Great American Novel, have a series of techno-thrillers in your drawer, or are drafting a self-help fitness book, you know in your heart of hearts that you're a writer. You know it because you have always felt the drive to write; because you're constantly coming up with new ideas; because you have something to say to the world . . . The only problem is getting the world to listen. That's where comes in. Thoughtfully crafted by Tim McConnehey, the creative force behind numerous award-winning and bestselling books, this in-depth, approachable guide will help you navigate the complex world of self-publishing, from crucial steps like researching your market and designing a great cover, to challenges like finding the right editor. In the past, authors were limited to a fine chemistry between themselves, an agent, and a publisher, and the selling process became increasingly focused on the commercially viable (as defined by the editor, marketing . . . everyone but the reader). Now, a diversity of self-publishing options has opened up a whole new world to aspiring authors where they can reach their readers directly--but a world so diverse it can be bewildering. McConnehey helps you make sense of the process involved in bringing your book to market. Looking at real-world success stories from his self-publishing company, Izzard Ink, you'll learn the added value of professional design, what should be on your pre-publishing checklist, why proofreading is an essential (though often overlooked) step, how to market and distribute your book in ways proven to maximize your sales, and much more. Whether you're just beginning to outline your first memoir or you're well into your fifth novel, will help you get your work into the hands of readers and take your writing career to the next level.