In the past two decades, mutual funds have emerged as the preferred investment option for Indians. They offer liquidity, and ease of entry and exit, along with potentially higher returns. This, in turn, makes mutual funds a natural choice over traditional investment options such as gold, real estate and fixed deposits. However, while the popularity of mutual funds has increased in India, the ability to use them to our advantage has not. Investors are frozen by the choices they face with thousands of mutual fund options.