What it is:A clay pomade that delivers buildable control and a lasting yet pliable hold for perfectly textured hair. What it is formulated to do:This Clay Pomade offers buildable control and strong, natural-looking hold. Ideal to add texture, definition, or sculpt hair into place, it gives hair a nice, matte finish and easily rinses clean. What it is formulated WITHOUT:- Parabens- Sulfates - Phthalates What else you need to know:Pure Science® formulas lock in nature’s best—using certified organic ingredients without fragrance or colorants. This product is dermatologist tested and cruelty-free.