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Developing a Creative and Innovative Integrated Marketing Communication Plan / Edition 1
Barnes and Noble
Developing a Creative and Innovative Integrated Marketing Communication Plan / Edition 1
Current price: $113.32
Barnes and Noble
Developing a Creative and Innovative Integrated Marketing Communication Plan / Edition 1
Current price: $113.32
Size: OS
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For advertising and marketing courses in the schools of business and journalism.
Able to be used as both a stand alone item or a supplement to current advertising books, this “how to” book focuses on the creation of an
Integrated Marketing Communication (IMC) Plan
.
Able to be used as both a stand alone item or a supplement to current advertising books, this “how to” book focuses on the creation of an
Integrated Marketing Communication (IMC) Plan
.
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