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Ethos collectif et identites sociales
Barnes and Noble
Ethos collectif et identites sociales
Current price: $34.00
Barnes and Noble
Ethos collectif et identites sociales
Current price: $34.00
Size: OS
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The collective ethos is the image that a plural organization constructs of itself in its discourse in order to ensure its efficacy. Through a detailed theoretical analysis and an investigation of specific examples, this work explores the various political, promotional, artistic, and other uses of the collective ethos.