This important book - written by leading scholars in international business - critically reviews the activities of European and Pacific international firms. Transformations of markets and national economic systems associated with the activities of these corporations are posing many issues of adjustment and development, and are affecting decisions on long term investments in industrial capacity.
The book provides a useful framework and source of reference for policy makers in government, international agencies and the private sector to address the challenges and opportunities that arise from corporate, regional and financial integration of the world economy.