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Barnes and Noble

Gamechangers: Creating Innovative Strategies for Business and Brands; New Approaches to Strategy, Innovation Marketing

Current price: $40.00
Gamechangers: Creating Innovative Strategies for Business and Brands; New Approaches to Strategy, Innovation Marketing
Gamechangers: Creating Innovative Strategies for Business and Brands; New Approaches to Strategy, Innovation Marketing

Barnes and Noble

Gamechangers: Creating Innovative Strategies for Business and Brands; New Approaches to Strategy, Innovation Marketing

Current price: $40.00

Size: Paperback

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Shake up and redefine the market by changing your game!
A new generation of businesses is rising out of the maelstrom of economic and technological change across our world. These companies are
shaking up
the world. In
Gamechangers
Peter Fisk has sought out the brands and businesses, large and small, from every continent, who are changing the game… and shows how we can learn the best new approaches to strategy and leadership, innovation and marketing from them.
‘Gamechangers’ are
disruptive and innovative
, they are more ambitious, with stretching vision and enlightened purpose. They
find their own space
, then shape it in their own vision. Most of all they have
great ideas
. They outthink their competition, thinking bigger and different. They don’t believe in being slightly cheaper or slightly better.
Why be 10% better, when you could be
10 times better
?
G
amechangers
is built around 10 themes that are shaping the future of business, brought to life with 100 case studies from across the world, and 16 practical canvases to make the best ideas happen in your business. The book is supported by a range of seminars, workshops and digital resources.
offers guidance on:
Thinking smarter and acting faster
Embracing the new tricks of business
Understanding how gamechangers dream and disrupt
Delivering practical results and winning

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