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Give & Get Employer Branding: Repel the Many and Compel Few with Impact, Purpose Belonging

Current price: $24.99
Give & Get Employer Branding: Repel the Many and Compel Few with Impact, Purpose Belonging
Give & Get Employer Branding: Repel the Many and Compel Few with Impact, Purpose Belonging

Barnes and Noble

Give & Get Employer Branding: Repel the Many and Compel Few with Impact, Purpose Belonging

Current price: $24.99

Size: Paperback

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In today's fiercely competitive job market, with the balance of power squarely in job-seekers' hands, how can organizations attract and retain the most talented candidates--and the best additions to their culture?
The answer may surprise you. The most effective employer brands don't attract candidates; they repel them.
Combining the expertise of employer brand industry leaders
Charlotte Marshall
and
Bryan Adams
,
Give & Get Employer Branding
redefines the concept of an employee value proposition entirely. Instead of a sales pitch aimed at seducing candidates with sizzle, this refreshing new approach harnesses the value to be found within the cultural realities and expectations of the company. You'll learn how to create a "smart filter," elevate your organization's strengths by pairing them with what it truly takes to thrive, and answer the burning questions on candidates' minds like never before.

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