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Introducing Fashion Theory: From Androgyny to Zeitgeist

Introducing Fashion Theory: From Androgyny to Zeitgeist

Current price: $100.00
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Introducing Fashion Theory: From Androgyny to Zeitgeist

Barnes and Noble

Introducing Fashion Theory: From Androgyny to Zeitgeist

Current price: $100.00
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Size: Hardcover

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How does a style become a fashion? Why do trends spread and decline?
Introducing Fashion Theory
explores these questions and more to help you quickly get up-to-speed with fashion theories, from scarcity to conformity, through clear practical examples and fascinating case studies.
This second edition, re-titled from
Key Concepts for the Fashion Industry
, includes expanded coverage on cultural appropriation, corporate greenwashing, and the criminal world of counterfeit goods.
- Illustrated examples, from Apple's post-postmodernist iWatch to Savage X Fenty's body image message on diversity
- Covers core fashion theories, from trickle-down to trickle-up, to political dress and conspicuous consumption
- Filled with learning activities, key terms, chapter summaries, and discussion questions to inspire and inform
How does a style become a fashion? Why do trends spread and decline?
Introducing Fashion Theory
explores these questions and more to help you quickly get up-to-speed with fashion theories, from scarcity to conformity, through clear practical examples and fascinating case studies.
This second edition, re-titled from
Key Concepts for the Fashion Industry
, includes expanded coverage on cultural appropriation, corporate greenwashing, and the criminal world of counterfeit goods.
- Illustrated examples, from Apple's post-postmodernist iWatch to Savage X Fenty's body image message on diversity
- Covers core fashion theories, from trickle-down to trickle-up, to political dress and conspicuous consumption
- Filled with learning activities, key terms, chapter summaries, and discussion questions to inspire and inform

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