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Marketing Planning & Strategy: A Practical Introduction
Barnes and Noble
Marketing Planning & Strategy: A Practical Introduction
Current price: $167.00
Barnes and Noble
Marketing Planning & Strategy: A Practical Introduction
Current price: $167.00
Size: Hardcover
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This new book guides you concisely through the marketing planning process from start to finish, drawing on examples from large brands like Ikea and Krispy Kreme to digital start-ups like Starling Bank.
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