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The Audience and Business of YouTube Online Videos
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The Audience and Business of YouTube Online Videos
Current price: $123.00
Barnes and Noble
The Audience and Business of YouTube Online Videos
Current price: $123.00
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Size: Hardcover
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This book examines the underexplored business side of YouTube and YouTube audiences' responses to product review videos, sponsored videos, and online video advertising as well as the creators' role in the video content.
This book examines the underexplored business side of YouTube and YouTube audiences' responses to product review videos, sponsored videos, and online video advertising as well as the creators' role in the video content.
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