This is the third edition, updated to 2022. In The Curious Economics of Luxury Fashion, economist and bestselling author Don Thompson offers fascinating insights and examples in discussing the intriguing and fast-evolving world of luxury fashion. Why does one handbag sell for five times the price of another that looks and feels pretty much the same? How do luxury labels justify a runway show costing many millions of dollars, when most of the outfits paraded will never appear for sale? Why are fall fashions shown on the runway in March, and spring fashions in October?
The book includes stories of the people and workings of luxury fashion from New York, London, Paris and Milan - and in the rapidly growing market of China. It includes a chapter on "Death by Amazon and AI", the inroads and existential threat of Amazon to the luxury fashion world a it previously existed.