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The Luxury Market India: Maharajas to Masses
Barnes and Noble
The Luxury Market India: Maharajas to Masses
Current price: $109.99
Barnes and Noble
The Luxury Market India: Maharajas to Masses
Current price: $109.99
Size: Hardcover
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A window into the highly complex Indian luxury market, providing strategies to guide brands in entering this high potential market and capturing the luxury rupee. Sets out to uncover strategies that will help to avoid market failure and leverage opportunities to win in India.