Home
the Rosary and Microphone: Religious Impulse U2's Mediated Brand
Barnes and Noble
the Rosary and Microphone: Religious Impulse U2's Mediated Brand
Current price: $100.00
Barnes and Noble
the Rosary and Microphone: Religious Impulse U2's Mediated Brand
Current price: $100.00
Size: Hardcover
Loading Inventory...
*Product information may vary - to confirm product availability, pricing, shipping and return information please contact Barnes and Noble
The Rosary and the Microphone explores U2 as a politically engaged band that manifests a particular brand of Christianity through the band's mediation in a global context and for a global audience. Through the primarily semiotic study of U2's various mediations, this book maps the band's strategies for negotiating its place in the world as a global bandand mediated brandand as a proponent of a kind of cosmopolitanism, or global care. U2's brand is heavily informed by Bono's own personal religious formation. This religious viewpoint is expressed in a global concerna Christian cosmopolitanismthat looks outward and draws others to do the same.