State of Confusion
gave
the Kinks
their biggest single in nearly 20 years, but they didn't try to replicate the
music hall
-tinged
pop
of
"Come Dancing"
on its follow-up,
Word of Mouth
, preferring to concentrate on straight-ahead
hard rock
. Most of the material was well crafted, but only a few songs were distinctive, particularly the circular, synth-spiked minor hit
"Do It Again."
~ Stephen Thomas Erlewine