What it is: A long-wearing, extreme lengthening and lifting mascara that delivers lashes that are up to 40% longer.What it does: The mascara is designed with an innovative extender brush, which features a magnetically charged core that pulls the magnetic mineral-enriched formula up and out beyond the tips of your lashes for extreme length and powerful lift. The brush also features custom-designed zigzag bristles which are strategically positioned to fan out, separate and define your lashes. Flexible and lightweight, this buildable mascara won't smudge or flake.Research results:In a self-evaluation by 110 women after one week of use:- 93% said it was extremely lengthening- 95% said it lifts and lengthens lashes up and outHow to use: Gently wiggle the mascara wand from the base of your lashes to the tips, layering to build extreme length and a powerful lift. Winner of Allure's 'Best of Beauty' Award for Best Breakthrough, 2021 Made in France