by Jeffrey S. Saltz and Jeffrey M. Stanton is an easy-to-read, gentle introduction for people with a wide range of backgrounds into the world of data science. Needing no prior coding experience or a deep understanding of statistics, this book uses the R programming language and RStudio platform to make data science welcoming and accessible for all learners. After introducing the basics of data science, the book builds on each previous concept to explain R programming from the ground up. Readers will learn essential skills in data science through demonstrations of how to use data to construct models, predict outcomes, and visualize data.