The 'Basketball Coaching Principles' is a book that provides coaches with ideas and concepts about basketball fundamentals. These fundamentals are called 'principles' because they are general guiding principles that do not change regardless of the coaching philosophies or the basketball rules that have changed over time. Following these principles is essential if coaches want to have a functional basketball team and a successful coaching career. The book is divided into three major domain areas: Coaching Principles, Offensive Principles, and Defensive Principles. Each principle is numbered and referenced from these significant areas. Basketball is a combination of art and science, and the mastery of it comes through the constant practice of principles that regulate the excellence and perfection of coaching. This book provides coaches with a series of ideas and concepts to guide their perspective on coaching, laying a foundation for them to reach out for excellence and perfection. Unfortunately, many talented student-athletes are misguided and led down a path toward failure, often never reaching their full potential. The Basketball Coaching Principles offer a unique approach by incorporating Lean Management principles to improve efficiency and Art of War strategies to help develop effective execution strategies. This book aims to inspire coaches to question their methods and become the best possible version of themselves. By teaching life skills and techniques, coaches can help student-athletes succeed both on and off the court. I hope this book serves as a guide to help coaches become the best version of themselves and empower student-athletes to reach their full potential through the life skills and techniques taught.