At its core, entrepreneurship signifies forging your own unique path, pursuing an idea, daring to disrupt the status quo. It's true that successful entrepreneurs know about business, but entrepreneurship extends beyond traditional business confines, encapsulating the broader ambition to innovate and challenge norms. This spirit is illustrated through Bryan Shannon's remarkable entrepreneurial journey in founding, building, scaling, and selling his startup, TicketRx. How did a communications graduate launch a tech platform that was later acquired by a Fortune 500 company? How did a non-lawyer found a legal-tech startup? These narratives and more are all Bryan's, and you'll learn from them as Bryan relates the ups and downs of the TicketRx saga. TicketRx's journey was fraught with challenges. Yet, belief in the vision, even amidst skepticism, proved vital for Bryan. Entrepreneurship is fundamentally about grit and determination. Entrepreneurs must deeply understand the problems they aim to solve for their customers and for society, and execute their vision with relentless dedication. Bootstrap to Exit serves as both memoir and guide, emphasizing that entrepreneurship is about more than business success - it's about challenging societal norms and embracing your true self. A recurring theme in this book is the importance of authenticity. Society's narratives often confine us, but breaking free from these expectations allows us to craft unique, impactful stories. Embracing your true self is crucial for building a solid foundation for future success. This book is not just a business guide; it's a call to chart your own path and believe in your potential. Whether your goal is to start a business or simply pursue a personal passion, Bootstrap to Exit aims to inspire you to rise above societal constraints, embrace your uniqueness, and achieve your dreams. With desire, belief, and authenticity, you can carve out your own place in the world and make a profound impact.