is organized on the following logic: that to understand business and society in Canada it is necessary first to partition the Canadian domestic macro- environment into recognizable segments, and then to develop an understanding of what is included in each segment, key issues peculiar to the segment, how each segment influences and is influenced by the other segments, and emerging issues that influence all three segments. Such an approach more accurately portrays the complexity of the macro-environment. At the same time, it provides the opportunity to control and focus the treatment of this very complex terrain. The ultimate goal is for the future manager to develop an understanding and appreciation of each segment in the Canadian business macro-environment – its unique characteristics, challenges, and interactions – the knowledge of which is essential for success in today’s businesses.