If you’re not sure where you’re going and how to get there, feel weighed down by responsibility and tough decision-making, and struggle to balance work and personal life, is your lifeline. Using the time-tested, actionable APEX methodology for scaling businesses and avoiding common mistakes, this book provides proven strategies for CEOs and for visionary founders who want to sell to private equity and secure a life-changing deal. gives you the tools to: • Articulate a clear vision for your business • Unlock new levels of cash flow • Prioritise your time • Scale to a £100m+ valuation • Identify and achieve the right private equity exit that fits with your goals