Popular culture provides a daily catalog of cultural attitudes, values, and practices. From television sitcoms to the daily news, from the theater to the sports stadium, we observe embodiments and enactments of character, virtue, honesty, and integrity (or lack thereof) in situations we find understandable, if not familiar. The essays in this volume address popular mediated constructions of ethical and unethical communication in news, sports, advertising, film, television, and the internet. Emphasis is on the consumption of popular culture messages, as well as how auditors make moral sense out of what they read, hear, and observe.