Upon the release of this album, were at the pinnacle of their long music careers, which date back to the late '50s. This album produced the number one R&B single The rhythm arrangement and jazzy horn arrangement are complemented by a titillating guitar, colorful vocals, and a suggestive lyric. While the title is the chant is actually "oochie coo", but was modified due to its racy content. The ballad with its rolling rhythm and frigid background vocals, shines with 's agile baritone. Still on a somber note, sends a social message to the masses, and the title track is a direct reflection of life. Some of these compositions stray from the course with instrumental interludes, but that can be understood considering that the group was initially assembled as an instrumental band. was the funk ensemble's last number one hit, but they would return to the Top Ten on their album, , with Though there were competitive groups emerging, internal strife facilitated the demise of this pioneering funk band. ~ Craig Lytle