“What’s in a name? That which we call a rose
By any other name would smell as sweet.” (From Romeo and Juliet, by William Shakespeare)

Will was getting to the bottom of things—their essence. The larger discussion was about people (with last names like Montague), but he chose a rose to make his point. Whatever you call them, Roses draw our noses with sweet perfume, enticing our eyes with bright color.

Trader Joe’s makes it easy for you to experience and share a variety of Roses this Valentine’s Day. Included in our offerings are, of course, Red Roses. Each bouquet has One Dozen Red Roses with greens for contrast. As one of our culture’s most enduring symbols of beauty and affection, Red Roses say, “I love you,” more readily and romantically than any other flower—even a rose of another color. And while it’s true that a rose of any other color would smell as sweet, none will bring the romance like a bunch of Red Roses.