What it is: A rich yet lightweight shampoo that cleanses hair and helps provide a smooth, shiny, frizz-free finish.Who it's for: All hair types.What it does: Vegan keratin, a highly moisturizing protein, helps seal, reinforce and smooth the hair cuticle while neroli oil smoothes, helps prevent frizz and provides a high-shine, glossy finish. Murumuru butter helps soften hair and improve manageability without weighing it down. The shampoo features the brand's Blanc scent with notes of coconut, amber and vanilla. How to use: Massage a generous dollop into wet hair from roots to ends. Rinse well and repeat if desired. 8.5 oz. Paraben-free; sulfate-free; phthalate-free Cruelty-free Made in the USA