Naked mascara is a Lush innovation that epitomizes our values, from the beautiful, vegan ingredients to being completely free of plastic waste. We make the base with gentle butters and waxes to coat the lashes with a protective layer, distribute the pigment evenly, and help the product stay in place. Apply with one of three included wands, each designed to give different effects, from the thick wand that adds thickness and volume, the one-sided comb that adds definition, to the wand with the circular end which separates lashes.