There are moments when the normal flow of time catches, hesitates, and shifts direction.
2020 was one of these moments.
Now, at this critical juncture, a new generation is coming of age and demanding a reckoning: Generation Z. Three billion strong, they're at the center of the most pivotal issues of our time, from reimagining how we live on our changing planet to enacting a new mandate for racial equity. The following decade will bring unparalleled change, with Zs shaping the path ahead.
This generation has a voice-and force-that's united, unprecedented, and still unacknowledged.

In
Generation We
, cultural and generational expert
AnneMarie Hayek
joins forces with thousands of Zs to tell their powerful story-one that impacts all of us. From new ideas on capitalism, politics, and climate change to education, gender, race, and work, AnneMarie explains
how
Gen Z thinks,
what
they envision, and
why
we should be hopeful. Zs are not naïve idealists. They're hardened realists with a bold vision for how we can transition, re-create, and progress.
is your invitation to see the future they will create as it's unfolding.