The Helsei Vivi Strapless Beaded Fit & Flare Midi Dress exudes timeless glamour, featuring intricate beading and a flattering fit-and-flare silhouette that’s perfect for any special occasion. The Helsei Vivi Strapless Beaded Fit & Flare Midi Dress exudes timeless glamour, featuring intricate beading and a flattering fit-and-flare silhouette that’s perfect for any special occasion. Helsi — a namesake of the founder’s mother, meaning “independent,” “confident,” and “ambitious” — designs hand-crafted, special occasion garments. Focusing on boutique pieces, Helsi’s team of artisans carefully crafts dimensional florals and trims with embroidery, feather, and pearl accents.