What it is: An innovative, primer-infused lipstick that envelops lips in rich color for a soft matte finish that lasts all day.What it does: Infused with lip-conditioning ingredients to prime and smooth lips, the weightless, silky formula effortlessly glides onto lips for seamless application that does not feather or bleed. How to use: Apply the lipstick directly from the bullet, working from the center outward. Press lips together and apply more if desired. 0.14 oz.