Focusing on practicality, this text presents real-world examples of traditional methods alongside insightful discussions surrounding changes in consumer demands and key issues affecting the industry. The industry’s multifaceted nature lends itself to broad exploration, and this text provides clear guidance through topics related to foodservice operation, convention management, meeting planning, casino and gaming management, leadership and staffing, financial and business models, and promotion and marketing. Emphasis on career planning and job placement strategies give students a head start in charting their future in hospitality.