What it is: A no-rinse, liquid solution that helps prep your skin pre-electric shave and create the optimum performance for effortless electric shaving.Who it's for: All skin types.What it does: It helps lift facial hair and builds a protective glide between your electric razor and skin, allowing for a close, comfortable shave. How to use: Start with a dime-sized to nickel-sized amount and massage into your facial hair, working through to skin underneath. Shave. No rinsing is required. Follow with an after-shave product, water lotion and/or moisturizer. 3.4 oz. Paraben-free; sulfate-free; phthalate-free; silicone-free; oil-free; fragrance-free Made in the UK