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Marketing Destinations And Venues For Conferences, Conventions And Business Events / Edition 1
Barnes and Noble
Marketing Destinations And Venues For Conferences, Conventions And Business Events / Edition 1
Current price: $99.99
Barnes and Noble
Marketing Destinations And Venues For Conferences, Conventions And Business Events / Edition 1
Current price: $99.99
Size: OS
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covers key areas in marketing and promotion, such as:
* Trends and issues in destination and venue marketing
* Strategic marketing planning, ROI and strategy evaluation
* Destination and venue selling strategies
* Future challenges, opportunities and supply-side developments