What it is: A soft but powerful formula that delivers explosive, long-lasting color and up to 8 hours of hydration in just one swipe.Formulation Type: LipstickHighlighted Ingredients: - Hyaluronic AcidIngredient Callouts: This product is vegan.What Else You Need to Know: Discover a vegan, long-lasting lipstick with intense color and matte texture that won’t crack, fade, or bleed. This formula has a blurring effect for an intensely pigmented look to provide perfectly smooth-looking lips. Its bullet shape effortlessly hugs the curve of your lips to make for an easy application.Clinical Results: In a satisfaction survey of 160 volunteers:- 91% of women said this lipstick’s color was intense- 91% of women said this lipstick was comfortable- 87% of women said this lipstick was highly pigmented