What it is: A bold, matte lip pencil that saturates lips in rich pigment with 12-hour staying power.What it does: The fully loaded matte lip formula is charged with 12-hour staying power. Its transformative cream-to-matte texture applies effortlessly and seals in a bold, matte finish. A beautiful variety of ten transfer-proof shades stand up to it all. The lip pencil is formulated with a Power Pigment Complex-a dynamic blend of pure pigments and color-locking ingredients that saturate lips with dense color that glides effortlessly and wears comfortably all day. How to use: Using the tip of the pencil, line lips first before filling in with color to create a bold, matte look. Try lining lips with one shade, then filling in color with a lighter shade for a fuller look with added dimension. Paraben-free; phthalate-free; sulfate-free; mineral oil-free; coal tar-free; hydroquinone-free; triclocarban-free; triclosan-free; fragrance-free; formaldehyde releasing agents-free Made in Italy