What it is: An eyeshadow primer from the Dame of Motherships that revolutionises the realm of eye makeup.What it does: Its ingenious prep-and-set formula boosts eyeshadow color, guaranteeing a gaze of long-lasting allure. This skin-smoothing eyelid primer ensures crease-proof, non-smudging, stay-in-place eye looks that last up to 24 hours. Created with a translucent finish, it's suitable for all skin tones, proving itself as a resilient ally against sweat and water. Not only does it extend eye shadow wear and reduce creasing, it also blurs skin texture, creating a polished look that lasts up to 24 hours. Tested and approved by ophthalmologists, this primer prepares your lids for an longwearing color and dimension. How to use: For 24-hour crease-proof wear, apply a thin layer to the eyelids before eye shadow application. Using the doe foot applicator, apply sparingly to the lid and blend with fingers from lashline to brow bone. Layer shadows on top with a brush, or use a fingertip for maximum opacity.Pro tips: Apply a small amount along the lower lashline to eliminate creasing, smudging and mascara transfer. Use a brush or fingertip to apply the primer to the lip line to prevent feathering. Paraben-free; phthalate-free; sulfate-free Made in the USA