What it is: A collagen-infused lip serum clinically shown to visibly plump lips and decrease the appearance of fine lines—plus it now comes in sparkling shades. Formulation Type: Lip Gloss & Lip PlumperBenefits: PlumpingHighlighted Ingredients: - Pure Vegan Collagen: Helps promote fuller-looking lips over time.- Hyaluronic Acid Filling Spheres: Smooth the appearance of fine lines and wrinkles.- Tripeptides: Promote fuller-looking lips over time.Ingredient Callouts: Free of parabens and mineral oil. It is also cruelty-free.What Else You Need to Know: This clear, soft-shine lip serum contains a volumizing blend of pure vegan collagen, tripeptides, and hyaluronic acid filling spheres for a plumping tingle. Hydrating oils help smooth the appearance of fine lines and wrinkles, while two 3-D sparkle shades transform lips with dimensional shine.Clinical Results: In a US consumer study of 30 women:- 94% saw instant results- 93% said their lips appear plumper- 100% said their lips appear smoother This product is an Allure Best of Beauty award winner.