Home
Professional Product Owner, The: Leveraging Scrum as a Competitive Advantage
Barnes and Noble
Professional Product Owner, The: Leveraging Scrum as a Competitive Advantage
Current price: $39.99
Barnes and Noble
Professional Product Owner, The: Leveraging Scrum as a Competitive Advantage
Current price: $39.99
Size: Paperback
Loading Inventory...
*Product information may vary - to confirm product availability, pricing, shipping and return information please contact Barnes and Noble
The role of the Product Owner is more crucial than ever. But it's about much more than mechanics: it's about taking accountability and refocusing on value as the primary objective of all you do. In
two leading experts in successful Scrum product ownership show exactly how to do this. You'll learn how to identify where value can be found, measure it, and maximize it throughout your entire product lifecycle.
Drawing on their combined 40+ years of experience in using agile and Scrum in product management, Don McGreal and Ralph Jocham guide you through all facets of envisioning, emerging, and maturing a product using the Scrum framework.