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Qualitative Research Methods for Media Studies
Barnes and Noble
Qualitative Research Methods for Media Studies
Current price: $190.00


Barnes and Noble
Qualitative Research Methods for Media Studies
Current price: $190.00
Size: Hardcover
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This updated fourth edition provides students and researchers with the tools they need to perform critically engaged, theoretically informed research using methods that include interviewing, focus groups, historical research, oral histories, textual analysis, ethnography and participant observation, and digital ethnography and netnography.