Business leaders who know their company’s value at any given moment are more likely to seize the competitive edge―especially these days, when adding digital capabilities can dramatically affect value. But most businesses drop the ball because traditional valuation is complex, time-consuming, and expensive. Not anymore. Reed Phillips, Chairman of Oaklins International, one of the world’s largest mid-market M&A firms, lays out a straightforward method for gaining a clear understanding of your company’s current value in a fraction of the time and at a fraction of the cost of traditional methods. He walks you through three easy steps: