A Rap and Hip-Hop coloring book would not only open itself up to a whole new demographic the coloring book market has yet to see, but it would be an excellent marketing tool for other companies. Rap and Hip-Hop artists already influence the buying patterns of their audience by mentioning different products and stores in their songs. Pages in the coloring books feature the cultural aspect of genre like what they wear and so forth that children and adults would enjoy filling with color.