The Ultimate Hot Tub and Pool Sales Book was written based on years of successful selling experience in the pool/hot tub industry, starting in retail sales, resulting in several senior sales management positions with multi-million dollar international companies. After reading this book you will have a better understanding of the fascinating world of selling. You will have all the tools, techniques and strategies to sell luxury items. While the book is written and geared directly to successfully selling hot tubs, the concepts are the same for selling anything in your store, be it a hot tub, a pool, a gazebo or a backyard setting. Anything. This book been designed to be interactive, with self-quizzes and exercises to provide you with the necessary tools to tailor your presentation to your specific needs, products and services, which will result in more sales. Reading and completing the exercises, and then incorporating these ideas, is just the first step on a journey that should see you better equipped to comfortably handle any sales situation, improve your communication skills both professionally and personally, AND have a lot of FUN along the way. If it is not FUN, you may want to consider a career change.