HOW TO GET PEOPLE TO CHOOSE YOU INSTEAD OF JUST SOMEBODY WHO DOES WHAT YOU DO
As a business philosopher, Dan reminds us that in medicine we know that prescription before diagnosis is malpractice. Selling is also about asking questions that turn every 'sales pitch' into a 'serve pitch, ' so you can diagnose and eliminate their pain.
Forbes stated, 'Competing on Features, Benefits, Price, Customer Service and being better than your competitors are no longer differentiators. Competitive advantage is created by being unique and different as a caring advisor taught in Dan's P8X Selling System, which could boost your closing rate to 93%.
In this career changing book Dan shares analytics showing that 44% of sales professionals quit after the first sales call. 24% quit after the second call. 14% quit after the third call. 12% quit after the fourth call. That's 94% of sales professionals who quit after the fourth sales call. Yet statistics show that 85% of sales are closed between the 5th and 12th sales calls. Thankfully, this book includes ways in which you can make yourself so compelling to be around, so fascinating to talk to and so prepared that your prospects will invite you into their inner circle enough times to close the sale.
Mindset Take-A-Ways: Sales is the 'transference of trust' - Integrity is the commerce of transaction - Loyalty is the result of consistent predictability; The sale doesn't begin until the customer says 'no'; Wealth flows through you, not to you - you can get anything in life you want, when you are willing to help enough other people get what they want!