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Barnes and Noble

TV Writing On Demand: Creating Great Content the Digital Era

Current price: $190.00
TV Writing On Demand: Creating Great Content the Digital Era
TV Writing On Demand: Creating Great Content the Digital Era

Barnes and Noble

TV Writing On Demand: Creating Great Content the Digital Era

Current price: $190.00

Size: Hardcover

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takes a deep dive into writing for today’s audiences, against the backdrop of a rapidly evolving TV ecosystem. Amazon, Hulu and Netflix were just the beginning. The proliferation of everything digital has led to an ever-expanding array of the most authentic and engaging programming that we’ve ever seen. No longer is there a distinction between broadcast, cable and streaming. It’s all . Regardless of what new platforms and channels will emerge in the coming years, for creators and writers, the future of entertainment has never looked brighter.
  • Satisfy the binge viewer
  • : analysis of the new genres, trends and how to make smart initial decisions for strong, sustainable story. Plus, learn from the rebel who reinvented an entire format.
  • Develop iconic characters
  • : how to foster audience alignment and allegiance, from empathy and dialogue to throwing characters off their game, all through the lens of authenticity and relatability.
  • Create a lasting, meaningful career in the evolving TV marketplace
  • : how to overcome trips, traps and tropes, the pros and cons of I.P.; use the Show Bible as a sales tool and make the most of the plethora of new opportunities out there.

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