Turn your floorspace into a whimsical garden with this upcycled rug from Urban Renewal. Made from upcycled materials, this floral area rug features vibrant florals allover. Available exclusively at Urban Outfitters. From the beginning, giving new life to used and vintage goods has been a core part of what we believe in at Urban Outfitters. In 1983, we created Urban Renewal, a brand focused on repurposed, remade, and one-of-a-kind vintage goods. Today, Urban Renewal represents and expresses our commitment to sustainability, circularity, and reducing our impact on the environment.