About 40 miles east of Pittsburgh is the small town of Latrobe, Pennsylvania, the place Arnold Palmer called home. The world knew Palmer as The King. But the Palmer Latrobe knew was funnier, goofier, saltier, and less grandiose than the one justifiably loved around the globe. In , journalist, Latrobe resident, and accidental Palmer insider Chris Rodell draws upon over 100 interviews with the golf great conducted over 20 years, providing an intimate, charming, and at times irreverent glimpse at the icon outside the spotlight.