The book guides you to use LinkedIn professionally to advance your career. This book will show you how to: - Master all the basics, making you ready to be explored more easily - Create a professional yet powerful profile optimized for new opportunities - Make your existing experience worthwhile, stand out as a valuable professional - Create great content that expands your reach beyond your expertise and geographic reach - Learn how to avoid some of the most obvious mistakes that are detrimental to LinkedIn - Promote your career and learn how LinkedIn can help you in your job search or career advancement - Make your business more visible and attract new customers fasterThe book guides you to use LinkedIn professionally to advance your career. This book will show you how to: - Make your business more visible and attract new customers faster