What it is: A weekly scalp scrub that will help reduce dry scalp flaking after one use. Who it's for: Ideal for all hair types and textures.What it does: Binchotan charcoal and plant-based exfoliators draw out and lift away buildup, impurities, dead skin and excess oil that may clog scalp and hair follicles. This shampoo supports absorption of key vitamins and minerals for long-term hair health, and it balances scalp hydration for those with either oily or dry scalp. Peppermint, spearmint, tea tree and coconut oils soothe and refresh. The shampoo is formulated with 95% naturally derived ingredients and the brand's proprietary NOVA Complex that purifies, nourishes and refreshes.Key ingredients:- Binchotan charcoal: detoxifies the scalp and draws out impurities that clog the hair follicle or that cause buildup on the scalp- Coconut oil: moisturizes the scalp to prevent dryness and flakiness- Peppermint, Spearmint and Tea Tree Oil Complex: provides a cooling effect to the scalp and reduce itchiness, irritation and flakiness- Panthenol: provides essential nutrients that strengthen the hair root and shaftHow to use: Part wet hair, massage the shampoo into the scalp, then rinse clean Use only weekly or every other week.Pro tips: Hydration is always important after exfoliation; apply Scalp Revival Charcoal + Tea Tree Cooling Hydration Scalp Mask to scalp after treatment (sold separately). For best results, apply a deep conditioning mask or your favorite Briogeo™ conditioner on mid-lengths to ends after cleansing (both sold separately). 8 oz. Natural Beauty & Wellness products are free of sulfates, phthalates, parabens, petrochemicals, mineral oil, silicone and talc; also free of DEA, synthetic dyes and gluten Cruelty-free Vegan Black Owned/Founded