We’ve learned more about the brain in the last thirty years than in the rest of human history; and the result has been an explosive growth in our understanding of how to use food, drugs, education, training, and even machinery to make the most of our brain’s potential. is designed to introduce you to this exciting new frontier of brain science and to help you capitalize on its discoveries: • : an intriguing explanation of the mind’s abstract as well as physiological workings : our mental awareness, and the effects environment, food, and drugs can have on it : ways to strengthen and sharpen recall; aspects of déjà vu and amnesia : ways to measure and increase it, and tap creative potential : how the brain functions affectively, and the scientific bases of fear, love, and sexual attraction : the relation of the mental to the physical, and how the mind can overcome stress and infirmity Extensively illustrated and written with keen insight and humor, is an essential examination of the hows and whys of the human mind.