With good imagination, you can really capture your audience's minds and keep them reading your work. However, you have to know that a good imagination is simply not enough when you are writing. You also need to consider quite a few things first before you start writing. It is a fact that many authors find it hard to write an article or a novel. So, if you are experiencing difficulty in writing an article or a novel, it is just natural. The first thing you need to consider is to have an appropriate environment in order for you to concentrate on work. Create your own writing environment to enable you to write more effectively and think more effectively. Consider the clothes you wear, the music you want to hear while writing, the temperature of the room, the lighting, the chair and a lot more. You should be comfortable with all these things. If you are, you will find it easier to write. You will also need to have a writing schedule. You have to remember that nothing can be more frustrating when writing when someone is always barging in your writing time. You need to know when you can write in order to avoid interruptions from friends, family, co-workers or whomever that may interrupt you when you are writing. You have to concentrate on writing so you have to turn off anything that will interrupt you. Consider diverting all calls to a machine, turn off your mobile phone and other devices that may interrupt you. If you are writing about a character, you should relate to them. Imagine you are that character and know their different behaviors and talk to an imaginary character. By doing this, you can effectively show your characters personality and will definitely make your readers think as if the character is real. These are some of the things you need for you to be able to write more effectively. Creative writing is a very tiring task to do, by following these advice, you will definitely write a good novel that everyone will surely buy. This book makes for a wonderful as a gift, present for that creative writer in your life or for yourself.