Why is it some people seem to be more creative than others? Why is it some companies seem to be leading on the creative edge? Creativity Counts in long-term career and business success! You make your mark and your living by creating solutions and even new industries to better serve the needs of your prospective clients. This little book can act as your creativity primer in giving you solid idea-rich strategies and practical tips. You can be more successful and competitive in today's challenging market.